Terms of Use

1. The Services

Become provides tools to embed and operate an AI agent that can answer questions, follow product workflows, and integrate with your systems. Features, limits, and availability may vary by plan. We may modify, suspend, or discontinue parts of the Services with reasonable notice where practicable. We are not responsible for your applications, data, or end-user experiences outside what Become explicitly provides.

2. Accounts

You must provide accurate registration information and keep credentials secure. You are responsible for activity under your account. Notify us promptly of unauthorized use. We may suspend or terminate accounts that violate these Terms or create risk to the Services.

3. Subscriptions, trials, fees & taxes

Paid plans, free tiers, and trials are described on our pricing page. Fees are quoted in the currency shown at checkout and may be billed in advance according to the plan you select unless we agree otherwise. VAT, GST, sales tax, and similar indirect taxes may be added where we are legally required to collect them. Unless stated otherwise, prices are exclusive of such taxes. Late or failed payments may result in suspension. You may cancel as described in-product; refunds follow our then-current refund policy or mandatory law. Enterprise orders may be governed by a separate order form and Data Processing Addendum ("DPA").

4. EU & UK consumer information

If you are a consumer in the EEA or UK purchasing paid digital services directly from us, local pre-contractual information rules and statutory warranty rights may apply. Where the EU or UK rules on withdrawal from distance contracts for digital content apply, you may have a 14-day right to cancel unless you expressly request immediate delivery and acknowledge that you lose the right to cancel once performance begins—any such flow will be presented separately at purchase where required.

The European Commission's online dispute resolution platform is available at https://ec.europa.eu/consumers/odr. See our Legal notice for service-provider details and participation in out-of-court dispute resolution.

5. Customer data

You retain rights to data and materials you submit to the Services ("Customer Data"). You grant Become a worldwide, non-exclusive licence to host, process, transmit, and display Customer Data solely to provide, secure, and improve the Services and as described in our Privacy Policy. You represent that you have all rights necessary to submit Customer Data and that doing so complies with law and your agreements with your own users.

Where we process personal data on your behalf, our obligations as processor (including instructions, sub-processors, transfers, assistance with data subject requests, and security) are set out in our DPA, which is incorporated by reference when we provide one to you or when you sign an enterprise agreement.

6. Acceptable use

You will not—and will not assist others to—misuse the Services. Prohibited conduct includes, without limitation: breaking the law; infringing intellectual property; distributing malware; scraping in violation of our technical limits; attempting unauthorized access; interfering with the Services; using the Services to build competing model training sets without permission; generating or facilitating unlawful, harmful, or deceptive content; or circumventing usage limits or security. We may investigate and remove content or suspend access for violations.

7. Intellectual property

Become and its licensors own the Services, software, names, logos, and related intellectual property, subject to the limited rights expressly granted in these Terms. Feedback you give us may be used without obligation or compensation to you. You may not remove proprietary notices or imply a partnership without consent.

8. Third-party services & AI output

The Services may depend on third-party infrastructure and models. Outputs may be inaccurate or incomplete. You are responsible for validating outputs, especially in high-risk use cases. Third-party services are subject to their own terms.

9. Confidentiality

Each party may receive non-public information of the other ("Confidential Information"). The recipient will use reasonable care to protect Confidential Information and use it only for the purpose of the Services. Exclusions include information that is public, independently developed, or rightfully received from a third party.

10. Disclaimers

THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, BECOME DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT UNINTERRUPTED OR ERROR-FREE OPERATION.

11. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, BECOME AND ITS SUPPLIERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, DATA, GOODWILL, OR BUSINESS. FOR BUSINESS USERS, BECOME'S AGGREGATE LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICES IS LIMITED TO THE GREATER OF USD $100 OR THE AMOUNT YOU PAID TO BECOME FOR THE SERVICES IN THE TWELVE (12) MONTHS BEFORE THE CLAIM.

Some jurisdictions—including many in the EU and UK—do not allow certain limitations or exclusions of liability for death, personal injury, fraud, or gross negligence, or for breach of mandatory statutory rights. In those cases, our liability is limited to the fullest extent permitted by law. Where you are a consumer, statutory rights are unaffected.

12. Indemnity

To the extent permitted by law, you will defend and indemnify Become against claims, damages, and expenses (including reasonable attorneys' fees) arising from your Customer Data, your applications, your violation of these Terms, or your violation of law or third-party rights. Consumers may have statutory protections limiting indemnity obligations—those protections remain in force.

13. Termination

You may stop using the Services at any time. We may suspend or terminate access for breach, risk, non-payment, or extended inactivity as permitted by law. Upon termination, your right to use ceases. Provisions that by nature should survive—including intellectual property, disclaimers, limitations, indemnity, and dispute resolution—will survive.

14. Governing law & disputes

If you are a consumer habitually resident in the EEA or the UK, you may benefit from mandatory provisions of the law of your country of residence (including jurisdiction rules allowing you to bring proceedings in your local courts where applicable). Subject to those mandatory rules:

• Business customers agree that these Terms are governed by the laws of Ireland, excluding conflict-of-law rules, and that the courts of Ireland have exclusive jurisdiction, except that either party may seek injunctive relief in any court of competent jurisdiction.
• Where Irish law does not apply by virtue of mandatory consumer law, we do not seek to deprive you of the protections of your home jurisdiction.

If you are a consumer outside the EEA/UK and otherwise no mandatory law applies, the preceding paragraph for business customers applies to the fullest extent permitted.

15. General

These Terms constitute the entire agreement between you and Become regarding the Services and supersede prior understandings. If a provision is unenforceable, the remainder stays in effect. Failure to enforce a provision is not a waiver. You may not assign these Terms without our consent; we may assign them in connection with a merger or sale. Notices may be sent to the email associated with your account or posted in-product.

16. Contact

Questions about these Terms: legal@usebecome.com. Company and postal details: Legal notice.